**4. Conclusion**

The aim of this study was to identify the main internal strengths and weaknesses of Montenegro, as well as external opportunities and threats that may have influence of its future development as sports and health tourist destination. The analyses of the results of the survey and their appropriate interpretation in combination with analysis of trends and perspectives on international tourism market led to preliminary conclusions related to positioning of Montenegro as sports and health tourism destination.

The general conclusion is that Montenegro has extremely valuable natural resources and potentials for development of sports and health tourism, as well as that all trends and perspectives on international tourism market will lead to the expansion of these types of tourism in the future. But, it also may be concluded that although natural resources are very important for development of sports and health tourism, they are neither sufficient nor the only resource of its future development—there is still a lot of work that should be done in the future from many different points of view. Because of that, it should work very intensively on continuous improvement of quality of these types of tourism and their promotion which could contribute not only to solving many problems of the destination such

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**Author details**

Anđela Jakšić-Stojanović1

2 University of Split, Split, Croatia

provided the original work is properly cited.

\* and Neven Šerić2

© 2019 The Author(s). Licensee IntechOpen. This chapter is distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/ by/3.0), which permits unrestricted use, distribution, and reproduction in any medium,

1 University Mediterranean, Podgorica, Montenegro

\*Address all correspondence to: andjelajak@gmail.com

*Sports and Health as Cornerstones of Tourism Development: Case Study of Montenegro*

as seasonality, distribution of tourists regarding place and time, tourism overcome, etc. but to its better positioning as high-quality sports and health tourism destina-

*DOI: http://dx.doi.org/10.5772/intechopen.89386*

tion on international market as well.

*Sports and Health as Cornerstones of Tourism Development: Case Study of Montenegro DOI: http://dx.doi.org/10.5772/intechopen.89386*

as seasonality, distribution of tourists regarding place and time, tourism overcome, etc. but to its better positioning as high-quality sports and health tourism destination on international market as well.
