**5. Conclusion**

IoT's business growth potential is undeniable. Advancement in IoT has opened up new prospects for growth in the diversified areas such as health, energy, transport and smart home. In this chapter, we provided an overview of the IoT technology and reallife examples of usage of this technology. Next, we discussed the privacy problems in IoT from a consumer's perspective. A review of the related work was presented along with research gaps. Next, we proposed and provided an overview of a data governance-driven 4I framework. Finally, we provided the pseudocode and demonstrated the applicability of the 4I framework to address the privacy concerns in a smart home refrigerator context. This involved the policies, rules and configurations using timetested data governance principles. In future, we intend to further test and improve the 4I framework in the overall context of data governance in digital ecosystem.

### **Acknowledgements**

This research is supported by an Australian Government Research Training Program Scholarship.
