Author details

Kuldeep Chaudhary<sup>1</sup> \* and Prakash C. Jha<sup>2</sup>

1 Department of Applied Mathematics, Amity Institute of Applied Sciences, Amity University, Noida, India

2 Department of Operations Research, University of Delhi, Delhi, India

\*Address all correspondence to: kchaudhary26@amity.edu

© 2018 The Author(s). Licensee IntechOpen. This chapter is distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/ by/3.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

Optimal Control Promotional Policy for a New Product Incorporating Repeat Purchase… DOI: http://dx.doi.org/10.5772/intechopen.81385
