**7. Conclusion**

Complex studies of the Finnish case were dealing with migrants' inclusion into local cultural and political environments (as conditions to cultural and political environment stability) as well as public diplomacy evaluation of an important "soft power" tool where migrants' role is rather high.

In this research, we have investigated some unknown features of Russian migrants' political communication in Finland. We have identified some characteristics of political communication by applying the interview method. The main factors that would influence interpersonal communication in politics among Russian migrants in Finland are explored.

Theoretically, the research allowed both analyzing such an important aspect of migration policy as migrants' political communication and identifying its key features.

Interviews with migrants helped to understand the mechanism between political communications and shifts in local society.

The resulting characteristics of migrants' political communication might be of high interest in terms of migration policy regulation and understanding the issue of migration quotas. The findings would also help to predict structural changes in society, to assess the level of radicalization in society and to provide the basis for decision-making on effective use of public diplomacy tools. The growth of anthropogenic mobiles (movement of people and influence of cultures) is a phenomenon with many security contexts: it aggravates interethnic and interreligious contradictions between different ethnocultural groups of the population, increases social tension and defragments local community through ethnic enclaves' formation.

Sociocultural space is considered to be an area of culture, norms and values, cross-cultural interactions. It is important to understand how ethnic group (subethnic group and local community) is able to maintain homeostasis in social relations structure and its recognizable ethnocultural profile-a kind of gestalt. This term undermines as a "structure," "image," "form" and "integrity."

Thus, we have not just a certain sum of social relations but some kind of stable semantic and visual constructions, a contour made up of identity markers-the "gravity center" for the Russian world gestalt.

A debatable question thus arises: how stable these semantic constructions are and how a subethnos that is a subject both to external and internal factors is able to maintain its "gestalt"? In a paper [35], a number of reasons listed to upset social relations structure in relation to other ethnocultural groups/religions and united by a single cultural code are presented by the example of Karelia. By virtue of its genesis, this core has not only a solid fundamental (invariant) part but also a variable part that evolves under the influence of various factors. Invariants (empirically measured identification features that remain relatively unchanged in temporal and spatial dimensions) and inversions of sociocultural space are revealed. In particular, Protestant, Catholic and Muslim inversions were identified in a sociocultural landscape of Karelia, where the Orthodox Christian faith dominates overwhelmingly.

In conclusion, we came up with the main two principal results.

Firstly, identity factors together with cooperation culture are critical (in relation to border area development). It is necessary to promote consolidation of local community in Russian ideological spirit and its cultural codes expansion given that the cooperation development leads to local communities' consolidation within the framework of cross-border structures in changing geopolitical conditions in order to protect national interests.

**325**

*Public Diplomacy in Cross-Border Cooperation DOI: http://dx.doi.org/10.5772/intechopen.92663*

image of the Russian world).

who decodes it in a given sense.

cultural communications.

**Conflict of interest**

In this regard, soft power tools' application is important. Promotion of markers, in our opinion, is of public diplomacy. Its task is the development of the civilizational cultural code "Russian world" (people get a whole attractive civilizational

The basis of this thesis is the assertion that we cannot perceive the world around

Thus, social communication, on one hand, is a conscious, targeted and appropriate informational impact on partners, which can be either an individual person or groups of people who participate, or are going to participate in joint activities. On the other hand, it is a complex multifaceted process of establishing and developing contacts between people, connecting people not only with the information transfer but also with practical actions, elements of mutual understanding, feelings and emotions. Therefore, from political communications analysis, it follows that gestalt transmission requires the following elements for a communication diplomacy model: (1) a generator (encodes a semantic or visual construction); (2) message translator-translates encoded information; (3) channel-means of transmitting information; and (4) recipient-a person to whom the information is intended and

Secondly, the border appears to be such kind of a zone where the development vector is aimed at economic and cultural space communications. At the same time, the border is not only a zone of cross-cultural communications but also of institu-

Currently, more than 160 Russian municipalities are partnering with more than 750 foreign local territories. At the same time, communication is being built in not a very convenient multiformat with different institutions, powers and partners functioning. Therefore, on the basis of cross-border interaction studies, it was concluded that in order to unify the procedure for local authorities to implement cross-border relations it is advisable to harmonize regulatory institutions and use public diplomacy tools to promote cultural code and organize effective cross-

The authors whose names are listed immediately above certify that they have NO affiliations with or involvement in any organization or entity with any financial interest (such as honoraria; educational grants; participation in speakers' bureaus; membership, employment, consultancies, stock ownership, or other equity interest; and expert testimony or patent-licensing arrangements) or nonfinancial interest (such as personal or professional relationships, affiliations, knowledge or beliefs) in

us directly-a person always interacts in a communication process.

tional matrices' conjugation where communications are carried out.

the subject matter or materials discussed in this manuscript.

#### *Public Diplomacy in Cross-Border Cooperation DOI: http://dx.doi.org/10.5772/intechopen.92663*

*Heritage*

features.

**7. Conclusion**

power" tool where migrants' role is rather high.

migrants in Finland are explored.

communications and shifts in local society.

undermines as a "structure," "image," "form" and "integrity."

In conclusion, we came up with the main two principal results.

"gravity center" for the Russian world gestalt.

Complex studies of the Finnish case were dealing with migrants' inclusion into local cultural and political environments (as conditions to cultural and political environment stability) as well as public diplomacy evaluation of an important "soft

In this research, we have investigated some unknown features of Russian migrants' political communication in Finland. We have identified some characteristics of political communication by applying the interview method. The main factors that would influence interpersonal communication in politics among Russian

Theoretically, the research allowed both analyzing such an important aspect of migration policy as migrants' political communication and identifying its key

Interviews with migrants helped to understand the mechanism between political

The resulting characteristics of migrants' political communication might be of high interest in terms of migration policy regulation and understanding the issue of migration quotas. The findings would also help to predict structural changes in society, to assess the level of radicalization in society and to provide the basis for decision-making on effective use of public diplomacy tools. The growth of anthropogenic mobiles (movement of people and influence of cultures) is a phenomenon with many security contexts: it aggravates interethnic and interreligious contradictions between different ethnocultural groups of the population, increases social tension and defragments local community through ethnic enclaves' formation. Sociocultural space is considered to be an area of culture, norms and values, cross-cultural interactions. It is important to understand how ethnic group (subethnic group and local community) is able to maintain homeostasis in social relations structure and its recognizable ethnocultural profile-a kind of gestalt. This term

Thus, we have not just a certain sum of social relations but some kind of stable semantic and visual constructions, a contour made up of identity markers-the

A debatable question thus arises: how stable these semantic constructions are and how a subethnos that is a subject both to external and internal factors is able to maintain its "gestalt"? In a paper [35], a number of reasons listed to upset social relations structure in relation to other ethnocultural groups/religions and united by a single cultural code are presented by the example of Karelia. By virtue of its genesis, this core has not only a solid fundamental (invariant) part but also a variable part that evolves under the influence of various factors. Invariants (empirically measured identification features that remain relatively unchanged in temporal and spatial dimensions) and inversions of sociocultural space are revealed. In particular, Protestant, Catholic and Muslim inversions were identified in a sociocultural landscape of Karelia, where the Orthodox Christian faith dominates

Firstly, identity factors together with cooperation culture are critical (in relation to border area development). It is necessary to promote consolidation of local community in Russian ideological spirit and its cultural codes expansion given that the cooperation development leads to local communities' consolidation within the framework of cross-border structures in changing geopolitical conditions in order

**324**

overwhelmingly.

to protect national interests.

In this regard, soft power tools' application is important. Promotion of markers, in our opinion, is of public diplomacy. Its task is the development of the civilizational cultural code "Russian world" (people get a whole attractive civilizational image of the Russian world).

The basis of this thesis is the assertion that we cannot perceive the world around us directly-a person always interacts in a communication process.

Thus, social communication, on one hand, is a conscious, targeted and appropriate informational impact on partners, which can be either an individual person or groups of people who participate, or are going to participate in joint activities. On the other hand, it is a complex multifaceted process of establishing and developing contacts between people, connecting people not only with the information transfer but also with practical actions, elements of mutual understanding, feelings and emotions. Therefore, from political communications analysis, it follows that gestalt transmission requires the following elements for a communication diplomacy model: (1) a generator (encodes a semantic or visual construction); (2) message translator-translates encoded information; (3) channel-means of transmitting information; and (4) recipient-a person to whom the information is intended and who decodes it in a given sense.

Secondly, the border appears to be such kind of a zone where the development vector is aimed at economic and cultural space communications. At the same time, the border is not only a zone of cross-cultural communications but also of institutional matrices' conjugation where communications are carried out.

Currently, more than 160 Russian municipalities are partnering with more than 750 foreign local territories. At the same time, communication is being built in not a very convenient multiformat with different institutions, powers and partners functioning. Therefore, on the basis of cross-border interaction studies, it was concluded that in order to unify the procedure for local authorities to implement cross-border relations it is advisable to harmonize regulatory institutions and use public diplomacy tools to promote cultural code and organize effective crosscultural communications.
