**7. Conclusion and future trend**

The existing literature in the field of the enterprise CBIS has indeed left doors open to identify the benefits and opportunities that may be gained in the future [2, 10, 12–14, 31, 38]. The current literature presents numerous cases of both the successful and unsuccessful employment and utilization of the enterprise CBIS, for both end purchasers and vendors. Unsuccessful employment of the enterprise CBIS might be caused by unsuitable service and/or support from suppliers. If the services provided by enterprise CBIS systems do not add value for both the purchaser and vendor, in the long term, the enterprise CBIS may not be the desired platform for a successful business operation, and the organization may be forced to face early closure if it does not have the desired volume of business. This also applies to purchasers. If there are only a small number of buyers, vendors are likely to lose interest in joining the enterprise CBIS, as they will not be compensated for their business investment.

Practically, future research directions should consider the intelligent agents in CBIS. The association between the IT and intelligent agents can assure new ways for customers to search and participate in CBIS. These technological applications can improve the ability of customers to search, select, negotiate, and transact for goods that align their preferences. Certainly, software-based intelligent agents present both organizations and customers with the possibility of "artificial life"–based demonstration in dealing with online transaction complexity, crowded, increasing demand of online business markets. They also have the ability to change market structure and CBIS performance. Thus, further research on these intelligent agents is needed in order to better understand their effectiveness on obtaining the satisfaction of CBIS' users. Moreover, there should two distinct practical aspects that need to be further examined. These practical perspectives are functional and technical. The functional perspective is basically focuses in the functionality of CBIS systems and specifically required experts with business background to develop and improve the business processes. The technical perspective focuses in the programming and improvements of CBIS as software and require experts with IT background to assist in maintaining proper running of CBIS in the long terms. Therefore, both practical perspectives require independent research to avoid any confusion and assist CBIS to flourish with respects to the desired utilization.

This chapter has presented a detailed review of enterprise CBIS research. In the review, different types of enterprise CBISs were identified. Categorizing enterprise CBISs into different types can assist business owners to make informed decisions as to which is the most appropriate type for their business needs. The hybrid enterprise CBIS is probably the most flexible type of enterprise CBIS which utilizes interrelated online marketing multi-dimensional channels. It maintains transactions between enterprise CBIS platforms in different ways where every channel communicates with each other.
