**Meet the editor**

Prof. Dr. Fahriye Altınay has research interests in the field of Educational Technologyand Educational Management. She is a full time professor at Near East University and a Director of Graduate School of Educational Sciences Institute. She is also an active member of Societal Research and Development Center at Near East University.

Contents

**Preface VII**

Rodriguez-Rojas

**Initiative 21** İlknur Şentürk

Roger Sträng

Mehmet Altinay

**Management 77**

**School Culture 95**

Anıl Kemal Kaya and Umut Ayman

Gürbüzer

**Section 2 School Management and Culture 75**

**Section 1 School Management and Leadership in Equal Learning 1**

Chapter 1 **Institutional Metacognition as an Improvement Tool for**

Chapter 2 **The First Step to Leadership in School Management: Taking**

Chapter 3 **The School Leader as Ideal Type: How to Reconcile Max Weber**

Chapter 4 **The Role of E-Transformational Leadership in Intergenerational**

Umut Akcil, Zehra Altinay, Fahriye Altinay, Gokmen Dagli and

Mehmet Ali Özdilekler, Anna Günsel, Gökmen Dağlı and Ergen

**with the Concept of School Culture 41**

**Cooperation for School Culture 57**

Chapter 5 **How Symbols and Rituals Affect School Culture and**

Chapter 6 **Developing Countries' Marketing Communication Role in**

Carlos J. Ossa-Cornejo, Ignacio Figueroa-Céspedes and Felipe

**Educational Management 3**
