*Digital Innovation and Sustainable Development: Two Sides of the Same Coin DOI: http://dx.doi.org/10.5772/intechopen.112294*

into society significantly and improve the attractiveness of rural areas. Quality of life can also become better because of a lower relief from heavy work that can give access to more free time, but also to the possibility of accessing goods from distant areas through online purchases. The availability of distance learning and the increasing need to learn the technology itself can also positively affect the educative aspects. Looking at the other side of the coin, digitalization also comes with its negative impacts, such as the exclusion of those subjects who cannot keep up with technological change, but also the distance from nature since computers and robots increasingly mediate the relationship between fields, workers, and animals. In addition, instant access to distant learning can lead to the closing of local schools. Furthermore, digital automation can raise farmers' reliance on data analysis and decision-making systems to the extent of losing their expertise and intuition.
