**4.4 Specific interaction or play design**

In specific links, users can set levels or playing methods [8]. Generally, its type can be divided into customs clearance, award, selection, sharing, etc. The settings of activity name, activity time, and number of participants can be made in the basic settings of small games. The first, second, and third prizes can be set in the award

**Figure 4.** *Illustration design of Tibetan cultural elements, by Ziyi Kong.*

*Research on the Design of Interactive Games of Intangible Cultural Heritage Based on HTML5 DOI: http://dx.doi.org/10.5772/intechopen.106611*

**Figure 5.** *Creative illustration performance of medicine mud mask, by Ziyi Kong.*

setting. The awards include gifts and coupons. It is particularly suitable for both online and offline activities. The cashing address can also be set for offline activities. Points can be drawn. Award setting, such as product score and winning probability, can be set.

In the winning setting link, in addition to setting the basic lucky draw limit and winning rate, advanced settings assisted by friends are also added. Only after successful sharing and invitation can users get an additional chance of lucky draw, making it easier to achieve activity fission.

In the sharing setting link, in addition to the QR code and links, users can also set up near open screen advertisements and brand advertisements, add pictures and external links, click to view the example effect, and display only the preview on the WeChat. Taking the game "Dragon Boat Race" as an example, users click the left and right buttons in turn to move the dragon boat forward. If they click the wrong button, the dragon boat will not move. The game time is 30 seconds. When the time is up, "time is up" will pop up and the game results will be displayed. Through lottery and interaction, users can finally set up sharing and invite more users.
