**Abstract**

The scientific research project to build an observatory of sustainable development in postgraduate study plans in Baja California, as an initial phase. It will allow a systemic analysis to be carried out in higher education institutions that incorporate the dimension of sustainability in their study plans, through teaching, research, and university management. To establish the variables for the development of an electronic survey that yields information as a tool for the analysis of the culture of sustainability and inclusion in the current university model. The project has three objectives: (1) determine the level of culture of sustainable development, (2) evaluate the implementation of sustainable development goals (SDG) in postgraduate study plans, and (3) design the prospective variables for an observatory of sustainable development. The United Nations 2030 Agenda promotes sustainable development; the social, economic, and environmental dimensions. To promote in society culture and awareness of learning about sustainable development and the benefits for quality of life and comprehensive development in society. Research-based on the Systemic Fifth Helix Methodology [QHS in Spanish], involving sectors of Government, Academia, Companies, Organizations–Associations, and specialized consultants.

**Keywords:** sustainable development, 2030 goals, QHS methodology, sustainable education, social economy, circular economy
