*6.9.1 Build a sense of fulfillment through a higher purpose*

A clear purpose is essential to keep a team focused. It can also build a sense of fulfillment within colleagues. Leaders should have team members visualize *how* their individual contribution is part of a bigger mission. With everyone being on the same page, leaders can capitalize upon people's innate need to serve. Reminding the team of the purpose behind their responsibilities will help keep everyone's motivation high.
