**Author details**

Michael York1,2,3

1 Bath Spa University, Bath, United Kingdom

2 University of Wales Trinity Saint David, Lampeter, United Kingdom

3 Cherry Hill Seminary, Columbia, SC, United States

\*Address all correspondence to: business@michaelyork.co.uk

© 2022 The Author(s). Licensee IntechOpen. This chapter is distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/3.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
