**Abstract**

Pineapple cultivation has had the greatest impact on the market and that has increased world production in the recent decades in all tropical and subtropical areas. It is one of the crops that best adapts to these environmental conditions. In Mexico, its production has decreased significantly. Tabasco pineapple producers have been facing various problems that have further worsened. The main causes of the crisis are increase in input costs, lack of provision of technical advice to small and medium producers, little support of field programs by the government, and the growth of imports of industrialized pineapple. At the same time, the problem is seen during the cultivation of pineapple in the field. The producer sows the plant with fertilization without having chemical tests of the soil and irrigation waterdue to the costs and no interpretation of the results of these soil analyses. This affects the harvest and quality of the pineapple in its sale price.

**Keywords:** fertility, phenological phases, price and soil
