**Author details**

Fatma Nazlı Köksal İstanbul Aydın University, İstanbul, Turkey

\*Address all correspondence to: fatmanazlikoksal@aydin.edu.tr

© 2021 The Author(s). Licensee IntechOpen. This chapter is distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/ by/3.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

*Metaphoric Representation and Aesthetic in Advertising DOI: http://dx.doi.org/10.5772/intechopen.101202*
