**5.3 Health literacy**

Health literacy empowers people and encourages their engagement in collective health promotion. Health literacy is based on inclusive and equitable access to highquality education.

Health literacy allows people to make more informed decisions about their health and the health of their families and empowers them to make recommendations to their political leaders and authorities. In this era of the Internet, many people regularly obtain their health information online. However, not all online information is accurate or reliable. As such, it may be helpful to consider policies to test unreliable or disputable facts.

It is crucial to:


Actions to enhance health literacy include:


all levels of care. There are better opportunities for healthy living when new knowledge is shared with stakeholders and community members.

• Using new technologies: Use of innovative Information Technology (IT) facilities will help to reform health promotion activities in a way that target populations will be more interested in the programme. Such a transformative approach will increase access to health promotion activities leading to high heath literacy across population groups.
