**6. Conclusions and the way forward**

2021 should also be the age of AI ethics implementation, where operationalising AI ethics is not only seen as building trust to secure your customer base, an innovation enabler, providing legitimacy, and/or a competitive advantage, but an opportunity to build back better, recognising and addressing systemic inequalities and injustices, and creating a level playing field for people no matter who they are, their socio-economic circumstances, their background, or where they are in the world.

We ought not to consider AI and its application to the world in terms of an unlevel playing field but rather the world is the field in which everyone must play, how can we all work together best to create a playing field that everyone so that ALL can survive, be dignified and respected, thrive and flourish in using AI, with no one left behind [13].

In this endeavour, we ought to recognise that after two millennia of recorded civilization, consideration of ethics and social values in all that we do is a long overdue development. This therefore is a journey that thanks to the emergence of ADM/ ALS we have just embarked on and should not be treated as a destination in line with many other facets and emergent properties of products, services and systems.
