Meet the editor

Simon George Taukeni is an author, editor, and academic. He has been working at the University of Namibia since 2011. He is also a part-time tutor at Namibia University of Science and Technology (NUST). He is a former post-doctoral research fellow at the University of Fort Hare, South Africa. Dr. Taukeni has a Ph.D., MPH, MEd, and BEd, as well as a specialized postgraduate diploma in Behavioral and Emotional Disorders. He has collaborated

with many local and international researchers and scholars in his capacity as an editor, internal and external examiner, and principal project investigator.

Contents

A Pragmatic Perspective

of Childhood Trauma

*and Daniel Galera Bernabé*

The Process of Emotional Regulation

to the Sphere Model of Consciousness

*by Bruna Amélia Moreira Sarafim-Silva* 

*by Krzysztof Kotowski and Katarzyna Stapor*

Emotional Responding and Adversity

*by Tom Buqo*

*by Lorraine OB Madden and Rebecca Reynolds*

*by Patrizio Paoletti and Tal Dotan Ben-Soussan*

Emotional Intelligence for Coping with the Consequences

Strategies to Develop Emotional Intelligence in Early Childhood

Machine Learning and EEG for Emotional State Estimation

*by İlkay Ulutaş, Kübra Engin and Emine Bozkurt Polat*

Cognitive Load Measurement Based on EEG Signals *by Tasmi Tamanna and Mohammad Zavid Parvez*

*by Kovvali Bhanu Prakash and Appidi Adi Sesha Reddy*

*by Ajay K. Jain*

**Preface XI**

**Chapter 1 1**

**Chapter 2 21**

**Chapter 3 31**

**Chapter 4 47**

**Chapter 5 57**

**Chapter 6 75**

**Chapter 7 93**

**Chapter 8 103**

**Chapter 9 119**

Neuromarketing: The New Dawn and Disruption in Marketing Research

Emotional Intelligence, Identification, and Self-Awareness According

The Science and Philosophy of Emotional Intelligence:

## Contents


*by Tom Buqo*


Preface

This book is an edited volume consisting of chapters focusing on the science of Emotional Intelligence (EI). With the world facing the COVID-19 pandemic, people across the globe need their EI to battle and overcome the challenges and conflicts due to the pandemic and other social ills. EI is generally defined as the ability to understand, use, and manage one's own emotions in a positive way to relieve stress, communicate effectively, empathize with others, overcome challenges, and defuse conflict [1]. Nearly all chapters in this book are contextualized within the paradigm

It has been observed that the current pandemic has brought about a 'new normal', schools and higher education institutions are adversely affected putting learners, students and staff under overwhelming pressure and stress. It is therefore important to justify the significance of EI, which can help people build stronger relationships, succeed at school and work, and achieve career and personal goals. It can also help an individual to connect with one's own feelings, turn intentions into action, and make informed decisions [1]. Indeed, the book unearths the best ways to mend broken relationships and loss of hope. The book was informed and based on the four common attributes of EI, namely: self-management, self-awareness, social

Chapters cover such topics as the science and philosophy of EI; the process of emotional regulation, EI, identification, and self-awareness; EI for coping with consequences; strategies to develop EI in early childhood education; machine learning and EEG for estimating emotional state; cognitive load measurement based on EEG signals; neuromarketing; emotional responding and adversity; brain networks of emotional prosody processing; humor events and wellbeing; EI as a haruspex of society; critical elements of EQ among Malay women entrepreneurs; motional competence of women school administrators; the effect of EI on team performance;

The book is useful for readers in different sectors and professional disciplines, including education, business management, law, psychology, public health, mental

As academic editor of this book, I would like to thank the technical staff of IntechOpen, specifically Commissioning Editor Ms. Dajana Pemac and Author Service Manager Ms. Maja Bozicevic, both of whom contributed significantly to the

> **Simon George Taukeni** University of Namibia,

> > Namibia

of this given definition.

awareness, and relationship management.

and facilitating access to generate EI.

editorial process. Thank you so much.

health, and other health sciences, among others.
