**1. Introduction**

In general, a functionality and performance of any social or economic process is conditioned by an appropriate information support, while several parts of social and economic process might be involved into macroprocess structure and functionality and quantified via two independent linguistic sets. On one hand, the first linguistic set contains elements, which provide transfer of signals coming from external

environment to macroprocesses and are denoted as **sensors.** On the other hand, the second linguistic set contains elements, which provide transfer of signals from macroprocesses to external environment denoted as **effectors**. However, a content of the above-mentioned linguistic sets is being transferred **microeconomy** and **creative economy** business processes (CE Processes) as well, while appropriate business strategy KPI indicators and parameters for setting of adequate business process metrics items, which could enable fulfillment of business strategy goals and aims, are being generated However, the data transfer from creative economy to macroeconomic process (MAC Processes) is important as well, while the microeconomy business processes (MIC Processes) play a role of go-between elements for both directions of transfer too. On the other hand, the chapter deals with the DTS System<sup>1</sup> structure, functionality description as well as conceptual, design and implementation model too, where appropriate networks play a role of principle importance.

**3. Macroprocesses, microprocesses and creative economy processes**

*System of Data Transfer from and to Social and Economic Processes via Creative Economy…*

*DOI: http://dx.doi.org/10.5772/intechopen.94006*

**4. Cultural heritage creation and management**

**4.1 Creative business process structure and functionality**

find many semantic interpretations related to those terms [3].

information are being transferred to appropriate microprocesses and

<sup>3</sup> Those resources represent a decisive input import by macroeconomic processes, first. They might be of

<sup>4</sup> The terms process and business process have the same semantic meaning within that chapter.

macroprocesses subsequently [3].

material, financial, or intellectual nature.

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The business processes denoted as **Cultural Heritage Creation** and **Cultural Heritage Management** create an integral part of any Cultural and Historical Process (hereinafter known as CHP Process). The CHP process seems to be a core business process (BP), when considering the data transfer from creative BP to micro and macro business processes.<sup>4</sup> However, the term cultural and historical process consists of two relatively individual main processes denoted as **culture** and **history** as well, while the cultural heritage seems to be an important output related to both above-mentioned processes. When looking at literary resources, you might

In general, the business processes denoted as **Cultural Heritage Creation** and **Cultural Heritage Management** are affected by three types of economic processes: (a) **macroeconomic processes,** (b) **microeconomic processes**, and (c) **creative economics processes**. A need of the cultural heritage creation and management is being derived based on *macroeconomic* processes and might be interpreted as a *public order or demand* and it creates basis for appropriate resources procurement. On the other hand, the *microeconomic processes* might initiate a process of the cultural heritage creation and that processes is running within actual firm or company and are represented by its own vertical and horizontal structure, metrics and information support as well, while those aspects determinate its functionality and performance. The third group of business processes is closely related to **creative economics**. However, the culture heritage creation and management data and

When considering the cultural heritage creation process, the microeconomic business processes represent those types of processes, which enable producing of products denoted as cultural heritage artifacts. That production is realized within firm or company, which has its own business strategy. With respect to Balanced Scorecard Methodology [2], the strategy includes five perspectives: (a) economic perspective, (b) perspective of internal business processes, (c) customer's perspective, (d) education and growth perspective, and (e) technological perspective. The perspectives related to (a), (b), (d), and (e) are closely related to **production of cultural heritage artefacts**, the customer's perspective and financial perspectives are partially concerned with **cultural heritage management** and with **creative economics** as well. When looking at creative economics from financial perspective, its integral part is created by allocated resources<sup>3</sup> and generated outputs (assets), which might of material, financial, or intellectual nature too [3]. However, the microeconomic business processes represent an intermediate facility at transfer of data and information from creative economics BP to macroeconomic busines processes as well, while the same is concerned with data or information transfer from macroeconomic busines processes to creative economics business processes too.

The presented chapter is divided into nine sub-chapters, where the first two of then deal with economic system and economic object and contain a brief description of macroprocesses (MAC Process), microprocesses (MIC Processes) and creative economy (CE) processes, where the process denoted as Cultural Heritage Creation and Management plays a role of principle importance (see also Section 4) and the DTS System plays a role of the core process and is being discussed within Sections 5 and 6. However, the DTS System provides a bi-directional data transfer as well, while the first transfer direction is getting started from CE processes to MAC and the second one starts from MAC and is finished at CE Processes as well (see also Sections 7 and 8), while the MIC Processes play a role of the data transfer mediator. The chapter is being closed by Section 9, which deals with DTS System implementation aspects, while an appropriate economic network seems to be a principal facility applied for those purposes (see also Section 9).

#### **2. Economic system and economic object**

The creative economy creates an integral part of standardized economy represented by micro and macroeconomic processes implemented and operated within adequate economic system and object, while any firm or company is considered to be the economic object. On the other hand, any economic object might be identified with managed, management system and information system while any system is represented by external and internal structure and between both structure types exists a zone denoted as a **grey zone**, where a set of sensors and effectors is located. The sensors provide transfer of signals from external environment to the investigated system internal structure, and the effectors provide signal transfer from the investigated system internal structure to external environment [1].

The Data Transfer System (hereinafter as DTS System) *external structure* is represented by set of social and economic processes surrounding any *creative economy system*, <sup>2</sup> while an appropriate creative economy system consists of pre-defined business processes closely related to cultural heritage creation and management in most cases, while the DTS internal structure also is represented by microprocesses, which play a role of intermediate element between creative processes and macroprocesses.

<sup>1</sup> DTS System–Data Transfer System.

<sup>2</sup> The creative economy system creates an integral part of the DTS system internal structure.

*System of Data Transfer from and to Social and Economic Processes via Creative Economy… DOI: http://dx.doi.org/10.5772/intechopen.94006*

### **3. Macroprocesses, microprocesses and creative economy processes**

When considering the cultural heritage creation process, the microeconomic business processes represent those types of processes, which enable producing of products denoted as cultural heritage artifacts. That production is realized within firm or company, which has its own business strategy. With respect to Balanced Scorecard Methodology [2], the strategy includes five perspectives: (a) economic perspective, (b) perspective of internal business processes, (c) customer's perspective, (d) education and growth perspective, and (e) technological perspective. The perspectives related to (a), (b), (d), and (e) are closely related to **production of cultural heritage artefacts**, the customer's perspective and financial perspectives are partially concerned with **cultural heritage management** and with **creative economics** as well. When looking at creative economics from financial perspective, its integral part is created by allocated resources<sup>3</sup> and generated outputs (assets), which might of material, financial, or intellectual nature too [3]. However, the microeconomic business processes represent an intermediate facility at transfer of data and information from creative economics BP to macroeconomic busines processes as well, while the same is concerned with data or information transfer from macroeconomic busines processes to creative economics business processes too.
